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innov+tech 10: Technology Management III


  • IT and productivity
  • Cloud Computing

Lecture handout 1 | Lecture handout 2

Primary Resources

IT & Productivity

Accenture (2003), Value discovery: A better way to prioritize IT investments

Kaplan, J, Roberts, R and Sikes, J (2008), Managing IT in a downturn, McKinsey Quarterly, Fall

MacDonald, S, Anderson, P and Kimbel, D (2000), Measurement or management?: Revisiting the productivity paradox of information technology, [pdf]

** McKinsey & Co (2001), US productivity growth 1995-2000 – Understanding the contribution of IT relative to other factors, McKinsey Global Institute [requires free registration to access documents]

McKinsey (2008), IT’s unmet potential, McKinsey Quarterly, Nov

Oz, E (2003), The ‘vanishing’ IT productivity: A simple theory, HICSS conference paper [pdf]

** Pisello, T and Strassman, P (2003), IT Value Chain Management – Maximizing the ROI from IT Investments part

Cloud computing

** Armbrust, M et al (2009), Above the clouds: A Berkeley view of Cloud Computing, UC Berkeley EECS, Feb 10th

* Carr, N (2008), The Big Switch, WW Norton & Co

Carr, N (2009), The big company and the cloud,, April 15th

Clarke, G (2009), McKinsey: adopt the cloud, lose money, The Register, April 15th

Gilder, G (2006) The Information Factories , Wired, 14.10 pp180-202

Economist (2008a), Let it rise, The Economist, 23rd Oct

Economist (2008b), The long nimbus, The Economist, 23rd Oct

Economist (2008c), Where the cloud meets the ground, The Economist, 23rd Oct

Economist (2008d), Highs and Lows, The Economist, 23rd Oct

Economist (2010), Cloudy with a chance of rain, The Economist, Mar 10th

Etro, Federico (2009), The Economic Impact of Cloud Computing on Business Creation, Employment and Output in the E.U., Review of Business and Economics, 54(2):179-208.

Hinchcliffe, D (2009), Eight ways cloud computing will change business, Enterprise Web 2.0 blog, June 5th

* Leadbetter, C (2010), Cloud Culture: the future of global relations, Counterpoint

Naone, E (2009a), Technology Overview: Conjuring clouds, MIT/Technology Review, July/August

*** Powell, J (2009), Cloud computing – what is it and what does it mean for education?, JISC e-revolution blog, July 8th

Open Source

See Open Source archive and Wikipedia on open source software

You can ‘Listen Again’ to BBC Radio 4’s Click On which was on open source on 23/3/09 …

Anderson, C (2008a), Free! Why $0.00 Is the Future of Business, Wired, 25th Feb

Anderson, C (2008b), Revised: the *four* kinds of FREE, The Long Tail blog, 23rd September

Bangeman, E (2007), EU study says OSS has better economics than proprietary software, Ars Technica, 12 Jan

... The headline-grabbing data is found about a third of the way through the 287-page report. In a section titled “User benefits: interoperability, productivity, and cost savings,” the study’s authors (researchers from five European universities) make the claim that OSS is a less-expensive alternative to proprietary software: UNU-MERIT (2006), Study on the: Economic impact of open source software on innovation and the competitiveness of the Information and Communication Technologies (ICT) sector in the EU [pdf], European Communities

Evans, P and Wolf, B (2005), Collaboration Rules, Harvard Business Review, July-Aug pp96-104 [EBSCO]

* Economist (2006b), Open-source business: Open, but not as usual, Economist, Mar 16th

Eisenmann, T, Parker, G and van Alstyne, MW (2006), Strategies for two-sided markets, Harvard Business Review, v84 i10 pp92-101 [EBSCO]

Eisenmann, T, Parker, G and van Alstyne, MW (2007), Platform Networks – Core concepts, MIT Sloan working paper, 232, June [use Google Scholar]

McHugh, J (2005), The Firefox revolt, Wired Feb 13.02

Prahalad, CK and Ramaswamy (2002), The co-creation connection, strategy+business, i27

Schrage, M (2000), Open for Business: Leadership Lessons from the Open Source Movement, strategy+business, fourth quarter

Rivlin, G (2003), Leader of the Free World, Wired Nov 11.11
How Linus Torvalds became benevolent dictator of Planet Linux, the biggest collaborative project in history.

** Tapscott, D and Williams, AD, (2007), Wikinomics, Portfolio [see the site too, including their mass collaboration Wikinomics Playbook]

Assessing IT Spend

15/2/07 Data Centers’ Growing Power Demands A new report quantifies the electricity consumption of servers, revealing a startling trend. A report … estimates that the overall electricity used by servers–computers that make up the networks of organizations, from small businesses to giant financial institutions–doubled between 2000 and 2005. The reasons for this growth rate were an increase in the number of servers installed in data centers and the demands of auxiliary equipment such as cooling fans and facility lighting… [TechReview] see also Server electricity use skyrockets [RoughType] 2503 flash

7/11/06 Energy Could Eat Up to 40% of IT Budgets Gartner says the power demands of IT hardware, plus rising fuel prices, make the industry “unsustainable” and companies must consider green technology. [BusinessWeek] 2503 flash

6/11/06 Coping with Data Centers in Crisis Surging Internet traffic and rising energy costs are forcing companies to overhaul the way they design and run computer facilities. Dec. 18 will be a landmark day at FedEx. That’s when yuletide business is expected to peak … an expected 1,000 online inquiries per second … Such is the massive increase in the amount of digital traffic now coursing over the Internet. … Indeed, the world just got its 100 millionth Web site, according to NetCraft, and many of the existing ones are seeing traffic far beyond anyone’s expectations just years ago. [BusinessWeek] 2503 flash

Gartner (2002), IT spending: How do you stack up [pdf]

Shields, J and Bharucha, J (2003), Measuring IT returns : Are we counting chickens from eggs, Infosys, Aug [pdf]

Robert Frances Group (2004), Total cost of ownership for enterprise application workloads, Feb [pdf]

Hewlett-Packard (2003), Measuring the total cost of ownership for servers, HP [pdf]

Axson, D (2003), The new ROI, Computerworld, Feb 17

Secondary Resources

Pisello, T and Strassman, P (2003), IT Value Chain Management – Maximizing the ROI from IT Investments part

Hitslink browser market share data

Netcraft web server survey market share

The Linux Foundation offer a ‘Knowledge Center’ on ROI

Red Hat – commercial Linux provider

CIO insight (2005), Vendor Value survey [this is hosted by Red Hat as they come out top!]

Greene, K (2005), By the People, Technology Review, Dec 2

The latest release of the open-source Firefox browser includes many features requested, and even designed, by users. On November 29, a new version of the Firefox Web browser was released at And within two days after Firefox 1.5 went live, more than two million people had downloaded it.