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eBusiness Mobile / mCommerce

Download Lecture slides (colour, 4 to a page) – pdf

Reading

Booz & Co (2010a), Shoppers on the go – Winning strategies in Mobile Commerce, Booz & Company Inc.

Booz & Co (2010b), Mobile app stores for telecom operators – The next battlefield, Booz & Company Inc.

Booz & Co (2010c), The rise of mobile application stores – Gateways to the world of apps, Booz & Company Inc.

Booz & Co (2010d), The Rise of Generation C – Implications for the World of 2020, Booz & Company Inc.

Cisco (2011), Cisco Visual Networking Index: Global Mobile Data Traffic Forecast Update, 2010–2015, Cisco Systems Inc., Feb 1st

Dediu, H (2011a),  Fourth quarter mobile phone industry overview, asymco, Jan 31st

Dediu, H (2011b), The lives and deaths of mobile platforms, asymco, Feb 19th

Economist (2011), Nokia at the crossroads – Blazing platforms, The Economist, Feb 12th

Nielsen (2011), Who is Winning the U.S. Smartphone Battle?, Nielsen Wire, Mar 3rd

Ofcom (2009), 3G Coverage maps, Ofcom, July

Ofcom (2010), The International Communications Market 2010, Ofcom, Nov [pdf]

Schwartz, E (2010), Behind the Surge in Mobile Advertising, MIT Tech Review, Nov 18th